EEAST - Marketing Contacts Database (250424A)

Complete

Buyers

Value

£75,000

Classifications

  • Marketing services

Tags

  • tender

Submission Deadline

4 days ago

Published

3 weeks ago

Description

The Authority is seeking an external specialist organisation to provide a Marketing Contacts Database to assist in the commercial growth of the Authority’s Commercial Services departments that consist of:
• TrainEEAST – Provides clinician led professional training and is a provider of medical equipment, such as responder bags, defibrillators, bleed kits etc.  Further information can be found on the TrainEEAST website: Professional Health Training Courses | TrainEEAST  
• CallEEAST – Provides an outsourced contact centre, supporting multiple sectors from Health, Social Care and Commercial organisations, proving inbound and outbound contact centre services. Further information can be found on the CallEEAST website: Enhance Your Customer Experience | 24/7 Contact Centre Services
• The National Performance Advisory Group (NPAG) - Supports NHS and public sector managers in the continuous improvement of their services through Best Value Groups, Conferences, Training Workshops and Networking.  Further information can be found on the NPAG website: NPAG: NHS & Public Sector Support

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  • Contract Agreement

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  • Award Notice

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About the West Midlands The West Midlands region encompasses the geography of the West Midlands Combined Authority (WMCA), including Birmingham, Coventry, Wolverhampton, and the boroughs of Dudley, Sandwell, Solihull, and Walsall. Strategically located at the heart of the UK, 90% of the population is within a four-hour drive or train journey. The region is home to one of the youngest and most diverse populations in Europe, with a growing demographic that is expected to drive future economic growth. It hosts nine universities and produces over 72,000 graduates annually, contributing to a vibrant talent pool. The West Midlands economy is valued at £77 billion, larger than that of several European countries, and is recognised for its strengths in advanced manufacturing, clean tech, health tech, digital and creative industries, and next-generation services. It is also England’s only EU-recognised Regional Innovation Valley and consistently ranks among the top UK regions for foreign direct investment (FDI). It Starts Here The West Midlands Growth Company (WMGC) launched It Starts Here (ISH) – a bold new destination promotion campaign designed to transform perceptions of the West Midlands on the global stage. Developed in collaboration with organisations across the region, It Starts Here seeks to reinforce and reinvigorate the region’s brand as dynamic, progressive and confident within a fiercely competitive international marketplace. The core essence is that this region is where ideas are created, culture builds, innovation is generated and incredible experiences take place. The campaign has been well received so far with a focus on international corporate sectors. Phase Two is underway, translating to a wider consumer audience through a place and tourism narrative/campaign, and localised deployment through local authorities, universities, and the region’s private sector. WMGC require a marketing campaign that promotes the West Midlands as the destination to visit, study, and do business, leveraging the core ethos of It Starts Here.

Katy Reed

Published 2 weeks ago

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