ID 5827739 - DfI - Advertising service to promote safe and sustainable travel in Northern Ireland

Open

Buyers

Katy Reed

Value

£4,400,000

Classifications

Advertising and marketing services
Advertising services
Advertising campaign services
Advertising management services

Tags

tender

Submission Deadline

1 month from now

Published

1 day ago

Description

DfI - Advertising service to promote safe and sustainable travel in Northern Ireland The Department for Infrastructure (DfI) wishes to appoint a Contractor to provide advertising and related services to deliver a range of advertising campaigns. The Contract will be for an initial period of three years followed by two optional extension periods of up to 12 months each. The Supplier will be required to provide a comprehensive suite of services including creative development and strategy, advertising (traditional and digital), creative design and content creation, copywriting, campaign management and evaluation to ensure value for money and impact amongst its target audiences. This advertising campaign Contract will be made up of several separate strands, each funded by the responsible Business Area within DfI.

Documents

Premium

Bypass the hassle of outdated portals. Get all the information you need right here, right now.

Contract Agreement

The official contract terms, conditions, and scopes of work.

Download
Award Notice

Details on the tender award and selected suppliers.

Download

Similar Contracts

Open

2025 National Marketing Campaign.

East Suffolk Council is seeking a supplier to design and deliver an emotionally resonant, experience-led destination marketing campaign.

Published 1 day ago

Open

2025 National Marketing Campaign.

East Suffolk Council is seeking a supplier to design and deliver an emotionally resonant, experience-led destination marketing campaign.

Published 1 day ago

Open

Cynllun Marchnata Digidol Eryri Mynyddoedd a Môr 2025/26 - Eryri Snowdonia Mountains and Coast Digital Marketing Campaign 2025/26

Mae Cyngor Gwynedd wedi llwyddo i sicrhau cyllideb ar gyfer y Prosiect Diwyllesiant o Gronfa Ffyniant Gyffredin y DU. Nod y prosiect yw cefnogi budd a lles i gymunedau, amgylchedd a busnesau Gwynedd trwy ddiwylliant, hamdden ac economi ymweld cynaliadwy. Un o allbynnau'r prosiect yw gweithredu ymgyrch farchnata ddigidol i hybu'r economi ymweld a chynhyrchu 2,500 o ymwelwyr ychwanegol a gwerth £150,000 o incwm i'r economi a chymunedau lleol. Mae Cyngor Gwynedd yn ystyried penodi cwmni gyda chymwysterau addas i ddatblygu a gweithredu ymgyrch farchnata ddigidol i hyrwyddo Ardal Farchnata Twristiaeth Eryri Mynyddoedd a Môr sy'n cynnwys Parc Cenedlaethol Eryri, Pen Llŷn ac Arfordir Ceredigion. Enw gweithredol yr ymgyrch farchnata ddigidol fydd 'Hwyl yn Eryri a Phen Llŷn' gyda'r prif amcanion o hyrwyddo diwylliant, treftadaeth, iaith, tirwedd, cynnyrch lleol, cymunedau a chyfleoedd awyr agored yr ardal. Bydd angen i'r ymgyrch ystyried yr egwyddorion a amlinellwyd yng Nghynllun Economi Ymweld Cynaliadwy Gwynedd ac Eryri 2035 wrth ddatblygu asedau'r ymgyrch a'r amrywiol negeseuon marchnata a chyfathrebu. Bydd hyn yn cefnogi ein hamcanion strategol o greu economi ymweld er budd a lles pobl, amgylchedd, iaith a diwylliant Gwynedd ac Eryri. - Cyngor Gwynedd has been successful in securing funds for the Diwyllesiant 2 Project from the UK Shared Prosperity Fund. The aim of the project is to support the benefits and well-being of communities, the environment, and businesses in Gwynedd through culture, leisure, and sustainable tourism. One of the outputs of the project is to implement a digital marketing campaign to promote the visitor economy and generate 2,500 additional visitors and £150,000 worth of income to the local economy and communities. Cyngor Gwynedd is looking to appoint a suitably qualified company to develop and implement a digital marketing campaign to promote the Eryri Snowdonia Mountains and Coast Tourism Marketing Area which includes the Eryri National Park, Pen Llŷn and the Cambrian Coastline. The working title of the digital marketing campaign will be known as 'Hwyl in Eryri and Pen Llŷn'. The campaign will need to consider the principles outlined in the Gwynedd and Eryri Sustainable Visitor Economy Plan 2035 when developing the campaign assets and the various marketing and communication messages. This will support our strategic aims of creating a visitor economy for the benefit and wellbeing of the people, environment, language and culture of Gwynedd and Eryri.

Published 4 days ago

AI Bid Assistant

Our AI-powered tool to help you create winning bids is coming soon!

View Contract Source Save Contract

Organisation

Katy Reed

Public authority - sub-central government

[email protected]

Timeline active

Publish

Bid

Evaluate

Award

Complete