RBGKEW1375 - RBG Kew Visitor Insights Programme (VIP)

Award

Buyers

ROYAL BOTANIC GARDENS, KEW

Value

£205,500

Suppliers

DJS Research

Classifications

Market research services

Tags

award
contract

Published

8 months ago

Description

RBG Kew intends to procure a Supplier to carry out an ongoing visitor survey at both Kew Gardens and Wakehurst, to understand visitor profile and motivations and evaluate the visit experience in order to maintain a best-in-class experience. This includes survey review and management of the fieldwork, regular provision of data and KPI reporting, and bi-annual reporting to share key actionable insights and recommendations. The visitor survey is an existing and valuable resource for a wide range of teams across RBG Kew, helping the organisation to make data-driven decisions based on audience trends and visit feedback.

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Organisation

ROYAL BOTANIC GARDENS, KEW

Ministry or any other national or federal authority, including their regional or local subdivisions

Sarah Jandu

[email protected]

+44 2083325000

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