PH Live Longer Better physical activity inactives DAX marketing campaign

Award

Buyers

Value

£4,000

Suppliers

Classifications

  • Advertising and marketing services

Tags

  • award

Submission Deadline

10 months ago

Published

8 months ago

Description

Marketing to support a Live Longer Better campaign with the aim to encourage older adults to carry out simple strength and balance activities that they can fit into their daily routines. 40 second radio ad playing on DAX digital radio for 6 weeks, airing across Global radio stations and partner platforms/stations. 186,112 impressions. All production costs and required licences included.

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Organisation

HAMPSHIRE COUNTY COUNCIL

Regional or local authority

Timeline complete

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