Digital Marketing

Award

Value

£0

Classifications

  • Marketing services

Tags

  • award
  • contract

Published

1 year ago

Description

Yorkshire Smokefree are seeking a provider to develop and manage digital marketing and social media content.  This will include:•	Increase client signups across all Yorkshire Smokefree services, ensuring value for money for each sign up per service •	Create multiple campaign strategies to encourage clients across priority groups to self-refer into the service. •	Comprehensive engaging digital strategies which are specifically designed to reach clients with all demographic areas that Yorkshire Smokefree cover•	Providing long term planning documentation for future campaigns and engagement strategies. •	Increase engagement levels across all social media platforms capturing all walks of the community with the aim for every post to lead towards conversion.•	To create and develop in real time web pages linked to the Yorkshire Smokefree web site platform for each locality including but not restricted to Information bulletins, Clinic’s, Success Stories, Special features•	Provide

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FRA079 Marketing Services Framework

The work sitting underneath the Marketing and Campaigns programme is an integral part of our citizen engagement and behaviour change delivery at WRAP; empowering citizens to take action — creating real, sustainable behaviour change in the communities we work in, with and for. Working with governments, businesses and citizens, we take a holistic approach; gather and consider the evidence, collaborate with all partners in the system and propose circular solutions that work together and across the supply chain to protect and restore our natural world.  Our Strategy to 2030 is focused on driving systemic change more rapidly and efficiently - this can only be achieved by growing influence with partners, so that they are set up to deliver more impact. WRAP works with business, governments, institutions and philanthropy through voluntary sector agreements, partnerships and one on one support to drive impactful policy and action-based change. Our plans at the highest level include: Driving the adoption of the circular living Increasing producer responsibility for products and packaging Facilitating collaboration Influencing policy and regulation Inspiring more behaviour change Our aim is to be a global leader in circular living, through reducing the impact of plastics, packaging and textiles. We are committed to helping citizens live a more sustainable lifestyle. Based on robust insight and research, we develop, pilot, deliver and evaluate behaviour change programmes to help citizens live a more sustainable lifestyle. Our consumer campaigns empower individuals to act, through inspiring messages and practical advice. We have embraced the power of social media and use channels which resonate most with hard-to-reach audiences, measuring and monitoring traffic on a regular basis. This framework will support this citizen engagement and behaviour change work. The objective of this framework is to provide high quality creative and marketing support in these areas to maximise our impact and achieve this vision. The Procurement Act 2023 (Act) defines a framework as a: ‘contract between a contracting authority and one or more suppliers that provides for the future award of contracts by a contracting authority to the supplier or suppliers.’ (section 45(2)). This means that a framework sets out the provisions under which future contracts for the supply of goods, services and/or works are to be award. The Act defines an open framework as a: ‘scheme of frameworks that provides for the award of successive frameworks on substantially the same terms. This Framework Agreement will be an Open Framework and will operate for a maximum of 8 years. A new procurement exercise will be run prior to each 2-year re-opening window to allow for new suppliers to apply. Existing suppliers will remain on the Framework for the full duration, subject to performance and continued eligibility. Re-openings will be conducted via a new procurement process under the Open Framework provisions of the Procurement Act 2023. For more information about this opportunity, please visit the Delta eSourcing portal at: https://www.delta-esourcing.com/tenders/UK-UK-Banbury:-Marketing-services./U3CQQT84VS To respond to this opportunity, please click here: https://www.delta-esourcing.com/respond/U3CQQT84VS

Katy Reed

Published 1 day ago

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